Practical guide
Explore a founder decision with source-cited AI perspectives
A useful conversation starts with a decision you actually face. Timbre lets you explore that decision through AI simulations grounded in founders’ and leaders’ public recordings. The people profiled are not participating; the aim is to help you examine a perspective and the evidence behind it.
By Timbre · Published
Give the conversation something concrete
Describe the decision, the alternatives, and the constraint that makes it difficult. For a pricing question, explain the customer, what you deliver, and why the current price feels wrong. For a product question, explain the user’s goal and the trade-off in the roadmap.
A starting prompt could be: I run a small service business and I am deciding whether to raise prices or reduce the scope. Our capacity is limited. Help me compare the trade-offs, identify assumptions, and explain which ideas are supported by the recordings. This is an example prompt, not a generated answer or a claim about a particular person’s views.
Choose a relevant perspective
The public profiles let you examine the collection before creating an account. Explore offers and capacity with the Alex Hormozi collection, product choices with Steve Jobs, customer experience with Brian Chesky, or learning and organizational change with Satya Nadella. The prompts on those pages are editorial starting points, not promises that every possible question is answered in the record.
After signup, follow up with the details that make your case different. You can also bring several simulated perspectives into a group conversation. The output is still generated interpretation, not agreement or participation by the real people.
Open the sources before adopting the conclusion
Follow a citation to the original recording. Check the speaker, listen to the question and caveats around the passage, and compare the original setting with your own. If the record does not address a detail, ask the simulation to say so instead of filling the gap with certainty.
- 01What was actually documented?
- 02What is the simulation applying hypothetically?
- 03Which facts about my own business would change this suggestion?
- 04What evidence would I gather before acting?
End with a question you can test
A useful outcome can be a clearer set of alternatives, an assumption to investigate, or a small experiment. Keep responsibility for the decision with your own team. Timbre is a way to explore the public record and your thinking, not a substitute for knowing your customers or checking professional advice when a decision calls for it.
Follow the evidence
Further reading
[1]
How Timbre works
The current conversation and citation workflow.
Open the page[2]
Context and accuracy
How to interpret source passages and the limits of generated answers.
Open the page
Generated answers can be incomplete or inaccurate. Read about context and accuracy.
Keep exploring
Source guide
Alex Hormozi on pricing: look at the constraint before the number
Explore two public recordings on pricing, delivery capacity and differentiation, with timestamps and a practical checklist for your own decision.
Read the guideSource guide
Steve Jobs on focus: choosing what to stop building
Read Jobs’s discussion of product focus in its 1997 context, with original recording links and questions for evaluating your own roadmap.
Read the guide